When one releases a breath, not much thought is given to the information being whisked away. With that rhythmic breath, an individual is exhaling a map to a healthier lifestyle — something to be navigated by entrepreneur Joe Kremer.
SmartBurn is a patent-pending technology that identifies if an individual’s metabolism results in weight gain or weight loss. This product, called Energy Balance, measures the changes in whole body “macronutrients” such as proteins, carbohydrates and lipids before and after training.
Beginning with UW-Madison technology, Kremer’s team at Isomark LLC developed a technology that utilizes the stable carbon isotope of carbon dioxide, which is present in exhaled breath.