Madison gains tech cred, reports say

A report by JLL, the Jones Lang LaSalle professional services firm, says Madison is one of five “emerging tech hot spots” that growing tech companies should consider when they’re looking to hire employees or add locations, instead of paying high Silicon Valley prices.

“Long hailed a Midwestern enclave for the creative types, Madison is a little-known secret to existing tech companies,” JLL says, citing UW-Madison and organizations such as maker space Sector67 for boosting the area’s innovation and tech savvy.